Posts tagged ‘Life Blood’

May 20, 2011

Shave11 – biggest ever

I am thrilled to report that Shave 11 has been our best ever. So far in 2011, we have raised more than $900,000, with more contributions coming in every day, and nearly 3700 people shaving. That’s more than double the number of participants of last year, when $650,000 was raised.

These are incredible results as Shave 11 (April 4-10) took place just weeks after the devastating earthquake in Christchurch. Interestingly, we had a large number of Shave events happening in the Canterbury region. The generosity of people in that part of the country is even more remarkable against the background of the ‘quake.

I want to extend huge and heartfelt thanks on behalf of patients and families to all who supported Shave, and to acknowledge everyone who got behind the earthquake appeal. The people of Christchurch need the ongoing support of the nation, so showing that solidarity was the right thing to do.

More schools were involved in this year’s Shave and over 100 firms took part including big corporates such as SkyCity and Westpac. This was all the more impressive as the country struggles to emerge from the recession.

A continuing trend we noted was the very high number of female shavees. About 1,200 women shaved, around a third of the total, which was higher than previous years.

Shave events were held around the country from Whangarei to Invercargill. Shave is clearly touching a nerve throughout the country, and our television advertisement featuring six-year-old Kole certainly helped spur action around New Zealand.

Media were very supportive. The New Zealand Herald came on board to host and promote a photo competition, the first time the country’s largest daily newspaper partnered with a charity on such a contest. The competition was a great success and we look forward to building on it next year.

Altruism is obviously alive and well in New Zealand. People sometimes feel powerless to help all the needy in their community, but Shave seems to speak to many of us. Shaving is something anyone can do, be they a school pupil or an office worker, whether they are closely connected to someone with a blood cancer or not.

We are, quite simply, blown away by the support we’ve received throughout the country. Kiwis are a very generous lot! A heartfelt thank you to all participants and supporters from all of us here at the foundation.

Our challenge will be to keep up the fundraising at the level we need for the remainder of the year. The 2011 Firefighter Sky Tower Challenge on Saturday May 21 is the next big event for us.

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